Much Twittering About the ‘New Twitter’
With headlines like ‘The Facebookification of Twitter’ – read on at http://bit.ly/apRsNW – and ‘The New Twitter Is an Attack on All Desktop Apps’ – http://bit.ly/dnoNy1 – the online social media blogs and publications are in their element, analysing and setting out their initial reactions to Twitter’s first HQ news conference.
But wait, there’s more…Twitter Redesign Moving To A Consumption Platform – http://bit.ly/crYCgU
They’re right too, this certainly does serve it up to the main players in the Twitter desktop apps. market, taking back onsite much of the functionality that previously we’ve had to go offsite to leverage.
Given the number of apps that many of us are working with and the features we’re dipping into across multiple desktop and mobile apps, any degree of simplification is going to be welcomed.
One-stop efficiencies will convert many online marketers and their clients who are time poor and struggling to streamline their online marketing at the best of times. Except perhaps by the likes of HootSuite, Tweetdeck and Seesmic who’ve built up their business platforms on their third-party services and will now be working smart and fast to develop new suites of services and revenue streams. The roll-out is very much still in process as of early October, so they’ll be doing their behind-the-scenes homework before it hits for the masses.
But given that the vast majority of individuals and organisations are just now piling onto social media in mid-late 2010 – and that many of them will never even know there was an ‘old Twitter’ before their time – the new format and its sidebar ‘site within a site’ options will soon be mainstream for most of us.
